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Primland Racing Experience

What is the Primland Racing Experience?

Harold’s Primland Racing Experience Powered by Audi is a yearly and exclusive three-day event in the beautiful Blue Ridge Mountains, Virginia, for a weekend to remember. The event is hosted by Harold and he has been joined in the past by fellow Primland Ambassadors, nine-time Le Mans winner Tom Kristensen and professional golfing legend Jay Haas, as well as 2016 World Endurance Champion Neel Jani.

Guests will have an unforgettable experience on the legendary Virginia International Raceway track, learning the circuit with an experienced driving instructor in cars such as the Audi R8, before jumping in the passenger’s seat alongside Harold, Tom or Neel to experience flying laps at full speed.

The racing doesn’t stop there, as the lucky group will get to challenge the professional drivers in a karting contest, with drivers split into teams. The pairings are made as equal as possible, and with pit stops during the race, it’s an exciting and competitive event for all those participating.

Alongside all the action on track, guests will have a chance to unwind with a round of golf on Primland’s stunning Highland Course. With nine-time PGA Tour winner Haas for company, attendees can learn some tips and tricks, while admiring the skill that saw him compete in 87 majors across his incredible career.

This, coupled with incredible food, drinks, hospitality, and company, makes the Primland Racing Experience an unforgettable one for all involved.

News from previous editions

Find out more about previous editions of the Primland Racing Experience and stay up to date with the latest from the Primland resort here.

The fourth edition of the Primland Racing Experience Primland Dear friends, Last week we completed our fourth edition of the Primland Racing Experience Powered by Audi. With guidance from nine-time Le Mans winner Tom Kristensen, and myself our guests were able to show what they could do out on the Continue Reading Primland Racing Experience in the Financial Times Primland Hello all, Below is a fantastic piece in the Financial Times about the upcoming Primland Racing Experience, hosted by nine-time Le Mans 24 Hour winner Tom Kristensen and I. The article contains some information about the three-day event itself, giving you Continue Reading Primland Racing Experience 2017 Primland After last year’s incredible Primland Racing Experience, nine-time Le Mans 24 Hour winner Tom Kristensen and I are inviting you to join us this August for what we promise will be another special few days! Guests will get the chance drive Continue Reading The Primland Driving Experience: A high-speed, heart-racing adventure for the record books Primland WRITTEN BY DAVID HARALDSEN OF JETSET MAGAZINE  When it comes to the very best in luxury destination resorts, Primland sits firmly atop the list. The breathtaking views and stunning design of this eco-conscious, five-star Virginia resort make it one of the Continue Reading A look back at the Primland Racing Experience Primland Dear friends, My racing days are behind me and I miss it very much, so it gave me great pleasure to see everyone enjoying the third edition of our Primland Driving Experience Powered by Audi, which we have decided to rename Continue Reading Primland Driving Experience, 11-13 September Primland Harold’s ultra-exclusive Primland Driving Experience Powered by Audi returns bigger and better on September 11-13 after an incredibly successful 2015 event. Once again the Swiss teams up with nine-time Le Mans 24 Hours winner and FIA world champion Tom Kristensen to Continue Reading Primland Racing Experience 2018 Primland This Sunday, Harold Primat is delighted to once again host the Primland Racing Experience Powered by Audi, which is celebrating its fifth edition with 2016 Le Mans 24 Hours winner Neel Jani coming on board at Virginia’s Blue Ridge Mountain Continue Reading Primland Racing Experience: Looking back on unforgettable fifth edition Primland The fifth edition of the Primland Racing Experience Powered by Audi has come to an end, and this year Primland Ambassador Harold Primat is delighted to confirm that they fulfilled their promise of being bigger and better than ever before. In Continue Reading

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